Smooth and flowing, the Moncler Jackets monogram represents symmetrical structures in nature and harmony with the environment. Elements of it had to change, but I wanted to respect the DNA while improving the perception of the brand.
Green's collection, which launches in stores today, is the designer's sixth with Moncler, a relationship that predates the launch of the Genius project with a handful of capsules in 2017, and a sign of Moncler's willingness to bet early and big on designers. (One imagines that a number of Moncler fans likely discovered Noir Kei Ninomiya and Richard Quinn through Genius, for example.) "It's a great fit," Green said in a phone interview from London last week, of the relationship.
As Green said of both garments and setting: "It's about celebrating Moncler's icons and using them as symbols. Here the pieces start out as a flat sheet that is injected with down quilting in a very flat way. There are a series of zips that allow the body to inhabit it and to give volume." The printing presses alluded to the fact that that outlines of the bodies in the garments were printed on the outside of them: Green was keen to point out that the www.monclersoutlets.com commercial collection backstage continued this interplay of body, down, and fabric but in a more easily street - worn manner.
That each of the collections bears little in common stylistically is a reminder that genius has no single look. The atmosphere on the second floor where the men's collection is housed, is, on the other hand, entirely masculine: a space with depth and intimacy, created by alternating areas of shadow and light.